“How much do custom labels cost?” is one of the first questions every brand asks — and the honest answer is “it depends.” This guide breaks down the factors that drive label pricing so you can understand a quote and get the best value.
What drives label pricing
- Quantity — the single biggest factor. Setup is a fixed cost, so the price per label drops sharply as volume rises. See our MOQ & bulk pricing guide.
- Label type — woven labels generally cost more than printed labels because of the weaving process.
- Size — larger labels use more material and weaving/printing time.
- Colors — more colors (especially in woven) can affect setup and price.
- Finishing — folds, cuts, eyelets, special materials, and backings add cost.
Why per-unit price drops with volume
Most of a label’s cost is in setup — digitizing artwork, configuring the loom or press, and matching colors. Once that’s done, each additional label is cheap to make. Ordering 1,000 spreads the setup across far more pieces than ordering 100, so the unit price falls dramatically at higher quantities.
How to get the best price
- Order in larger batches once your design is final.
- Approve your proof first so you don’t pay setup twice on a reprint.
- Keep the design efficient — a clean, well-sized label avoids unnecessary cost. See how to design labels.
- Combine items — ordering brand and care labels together can be more efficient.
Getting an accurate quote
Because pricing depends on type, size, colors, finish, and quantity, the fastest way to know your real cost is a quick quote — and it’s free to find out. We’ll usually show a few quantity breaks so you can see how the unit price improves with volume.
Frequently asked questions
Are woven or printed labels cheaper?
Printed labels are usually more economical per piece, especially for small, detailed, or multi-color designs. Woven labels cost more but feel more premium.
Why is there a setup cost?
Setup covers digitizing your artwork and configuring the machine and colors. It’s a one-time cost per design, which is why bulk orders lower the per-label price.
Can I get a price without committing?
Yes — quotes are free and there’s no obligation to order.
Get your price
Tell us the label type, size, and quantity and we’ll send pricing across a few quantity breaks. Request a free quote today.